Who we are

The Ontario Textile Diversion Collaborative is a multi stakeholder group under the umbrella of Fashion Takes Action. OTDC is committed to minimizing the number of textiles going into landfill by increasing the rate of textile diversion and by encouraging the development of a textile recycling industry in Ontario. Our stakeholders include municipalities, academics, brand owners, retailers and industry organisations, NGOs, textile collectors and charities. OTDC has been funded by the Ontario Trillium Foundation’s Collective Impact grant. Our working groups operate under a leadership committee which develops campaigns and policy positions based on research, discussions, workshops, and experience. Our positions are committed to the environment, while considering both feasibility and economic prosperity.

Our Leadership Committee

This effort to make fashion circular was made possible by the generous support of the Ontario Trillium Foundation Collective Impact Grant. Our group includes over 40 stakeholders – charities, collectors, retailers, brands, academics, municipalities and NGOs. We are now the Ontario Textile Diversion Collaborative, and we have identified 4 priority areas with respect to pre and post consumer textile waste:


We supported the efforts of the Canadian Apparel Federation and Retail Council of Canada on the amendment of the Stuffed Articles Regulation. We have recommended that the province of Ontario include textiles in their Environment Plan and define textiles as its own waste category. Our focus is now on the Federal Duty Drawback, working in collaboration with a legal advisory committee to explore the possibility of reversing this absurd legislation. Our goal is to instead reward retailers for reuse and recycling, rather than landfill or incineration.

Data/Research: Through a collaborative process, we developed a standardized waste audit template for municipalities to track, in detail, the textiles that are showing up in their waste stream. Not only do we need to know how much of our landfill is textile waste, but also how much of it is clothing vs upholstered goods, or natural fibers vs synthetics. We are now approaching municipalities across the province to address textile waste.

Communications: The average person is confused about what to do with their unwanted textiles. Some donate to friends, family or their local charity, but the majority put them in the garbage. We hope to change this behaviour through our public awareness campaign courtesy of Public Inc, which will help citizens better understand the many forms of diversion, as well as the plain and simple fact that nothing belongs in the trash. In addition to our public awareness campaign, we regularly collaborate with organizations in Halifax, Vancouver and London (UK) who are also working to address textile waste.  And in April 2019 we brought these groups together at our Textile Diversion & Recycling Symposium at Seneca College, in order to facilitate communication and knowledge exchange.

Recycling Industry: According to our Theory of Change, if we are successful in our efforts to increase textile diversion rates from the current 15% to 50%, we must also consider the alternative to shipping overseas to developing countries. Working with academics and engineers to develop prototypes, and engaging with various manufacturing sectors (buildings, automotive) through pilot programs, we are exploring the business case to develop a local recycling industry. Our initial meeting was held as a dinner in January 2019, hosted by the Honourable Lieutenant Governor of Ontario at her private salon in Queen’s Park (see photo above). We thank Her Honour and her team for their incredible support of our initiative.

At OTDC we are not interested in duplicating efforts or re-inventing the wheel. Simply put, we don’t have time for that. We believe that in order for us to get to where we need to be - and that is zero textiles in landfill - we must join forces and truly collaborate.

Kelly Drennan, FTA Founder

The Problem

According to the Council for Textile Recycling (2014), 85% percent of all textiles are going directly into landfills rather than being recycled or reused. This is a huge problem because natural textiles biodegrade in landfills, producing CO2 and methane emissions which contribute to climate change; while synthetic materials do not biodegrade and instead stay forever in landfills (Fletcher, 2013).

Solving this problem would require all textiles to be collected and diverted from the waste stream. This is a simple solution in theory, however the processes required to achieve it are complex. It requires the consolidated efforts of numerous stakeholder groups and millions of citizens.

The solution also depends upon changes in social and technological processes. New social developments have increased awareness about the problem and inculcated a desire to solve it, offering an opportunity for change.

However, conflicting interests surrounding textile diversion, coupled with a lack of industry, governmental, and academic perspectives, has contributed to the uncertainty about how to solve the issue of textile waste.

Alone we can do so little. Together we can do so much.

Helen Keller

Our Stakeholders

In order to change a system, it requires participation from public and private sectors, as well as civil society. Our group consists of residential, industrial, commercial and institutional sectors, with a variety of perspectives (academic and non-academic) including textile collection agencies, municipalities, the fashion industry and government.

Municipalities were included since they manage the residential waste and recycling services in their respective areas according to mandates set by provincial governments. Each municipality in Ontario is responsible for developing its own waste management program pursuant to provincial laws. Municipalities, or cities, can therefore take an active role in textile waste diversion, and can also influence the diversion of textiles from the waste stream within their area by delimiting rates at which charities collect textiles.

Industry stakeholders, meanwhile, as for-profit players invested in the business of textile collection (more so than charities), could serve as a powerful and influential sector in diverting textiles. Currently, industry stakeholders mainly contribute to textile waste and take passive, or often negative positions towards extended producer responsibility, including clothing that enters the landfill.

The following stakeholders have contributed to our work to date:

Value Village | City of Toronto | Retail Council of Canada | Hudson’s Bay | Scout Environmental | Seneca College | The Salvation Army Thrift Stores | City of Markham | Loblaw/Joe Fresh | Diabetes Canada | City of Guelph | Kidney Foundation of Canada | Brands for Canada | Canadian Environmental Law Association | The Canadian Apparel Federation | Baker McKenzie | Public Inc. | City of Mississauga | Toronto and Region Conservation Authority | Waterloo Region | Toronto Environmental Alliance | George Brown College | Recycling Council of Ontario | Canadian Standards Association | Canadian Apparel Federation | Canadian Environmental Law Association | NACTR | University of Waterloo | Peel & York Region | Simcoe County

And we would also like to recognize the following organizations for their efforts in collaborating with us:

Metro Vancouver | Province of Nova Scotia | AFTeR | NACTR | Wrap UK

It is amazing what you can accomplish if you do not care who gets the credit.

Harry Truman

Our Theory of Change

To be successful in business, and in life, you need to connect and collaborate.

Richard Branson

If everyone is moving forward together, then success takes care of itself.

Henry Ford

Great things in business are never done by one person; they’re done by a team of people.

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